Videos
The Five Stages of Traction
For startups, traction is more than just a buzzword; it's a journey through various stages of validation and growth. This progression is essential for proving the viability of a startup's commercial model to investors, partners, and the market at large.
Raising investment is selling shares: Shifting the Founder's Mindset
For many founders, the journey of raising capital is often perceived as a quest to find generous investors willing to 'give' them money. This mindset, however, overlooks a critical aspect of the fundraising process: when you raise investment, you're not just receiving funds; you're selling shares of your company.
The Univestable Founder
Investors' support hinges not only on the allure of a startup idea but also on the founders' traits and management acumen, crucial indicators of a venture's success potential. For founders aiming to magnetize investment, understanding the core aspects investors prioritize is essential.
The Pitch Deck is the Outcome, Not the Process
For startup founders, the allure of a compelling pitch deck can overshadow the foundational elements critical to its creation. While a pitch deck is an essential tool for attracting investors, it should be viewed as the outcome of a thorough and thoughtful preparation process, not the starting point.
Apply for Advanced Assurance now, not later!
For UK-based startup founders embarking on the fundraising journey, one critical step often overlooked is applying for Advanced Assurance from HMRC. This process is not just a formality; it's a strategic move that can significantly impact your startup's attractiveness to investors.
How to Value Your Startup
Valuing a startup is more than just a number-crunching exercise; it's a critical negotiation tool during fundraising. Founders must approach this process with a strategic mindset, employing various tools and models that align with their startup's development phase.
How many Founders is enough?
A study by the Founder Institute suggests that startups with two to three founders have the best chances of success, striking an ideal balance between diverse skill sets and efficient operational management. This insight is crucial for aspiring entrepreneurs trying to decide how many people should be on their founding team.
The UK's Top 10 Startup Accelerators
The United Kingdom boasts a dynamic startup ecosystem, supported by an array of accelerator programs that catalyze innovation and entrepreneurial success. For founders on the lookout for pivotal growth opportunities, knowing the premier accelerators is essential.
How to secure investment from Family Offices?
Securing investment from Family Offices can be a pivotal moment for founders, offering not just capital but also a wealth of experience, networks, and long-term partnership opportunities. Family Offices, managing the wealth of high-net-worth families, often seek to diversify their investment portfolios by including startups.
Using LinkedIn to Build Brand Equity Ahead of a Fundraising Round
As founders gear up for a fundraising round, effectively communicating your startup's achievements on LinkedIn can significantly boost your brand's appeal to potential investors. Focusing on the types of content that highlight your startup's progress and success is key.
Validation: Plugging the Holes in Your Boat
For founders navigating the tumultuous waters of securing investment, understanding that validation comes from addressing the gaps in your pitch is crucial. Investors, with their experienced eyes, can spot the holes in your "boat" — your business model, product, or strategy — that could sink your venture if not addressed.
Should You Pay-to-Pitch?
The practice of pay-to-pitch, where entrepreneurs pay fees to present their business ideas to potential investors, has sparked considerable debate within the startup community. This model, while controversial, offers a unique set of benefits and drawbacks.
Should I join an Accelerator Programme?
For startup founders pondering the path to growth, accelerator programs offer a tantalizing proposition. These intensive, mentorship-driven programs aim to fast-track the growth of early-stage startups, but they're not a one-size-fits-all solution.
Pre-seed vs Seed vs Series A: What is the Difference?
Understanding the differences between pre-seed, seed, and Series A funding stages is crucial for startup founders navigating the path to securing investment. Each stage has distinct expectations, types of investors, and key milestones that startups must achieve to progress successfully.
What is Traction, and Why is it Important for Raising?
For founders embarking on the journey of raising capital, understanding the concept of traction is pivotal. Traction is essentially proof that your startup is gaining momentum in the market. It's a tangible demonstration that your business model is working, evidenced by measurable growth or success indicators.
Never Leave a Meeting Without an Introduction
In the realm of fundraising, the power of networking cannot be overstressed. A fundamental rule for founders seeking investment is to never leave a meeting without securing at least one introduction.
Fundraising as a Sales Process
For founders navigating the challenging waters of fundraising, adopting a sales mindset can be a game-changer. Much like sales, fundraising is fundamentally about convincing others to believe in your vision and invest in your product, albeit the product in this instance is your company.
Embracing the Investor Mindset
In the fast-paced world of entrepreneurship, founders often find themselves wearing multiple hats, from visionary leader to strategic decision-maker. However, one often overlooked role is that of the investor. Adopting the mindset of an investor is not just advantageous; it's crucial for the long-term success of any startup.
Is my business ready to raise?
For founders of startups eyeing equity investment, the decision to raise funds can be pivotal. However, before diving into the complex world of fundraising, it's crucial to assess whether your business is truly ready to take this leap.
Don’t pitch. Tell a story.
Crafting a compelling pitch is more than just presenting numbers and facts about the investment opportunity; it's about weaving a narrative that captivates investors and persuades them to buy-in to your vision.
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